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Xiaomi phones will be officially sold by Three in the UK and other European countries

Xiaomi’s been quite busy these days. After having filed for an IPO in Hong Kong (the world’s biggest offering since 2014, apparently), the company is now getting ready to have its smartphones sold by Three across its pretty big footprint.

To this effect, Xiaomi has formed a global strategic alliance with CK Hutchinson Holdings, the owner of the carriers named Three. Thus, Xiaomi devices will officially be available from Three in Austria, Denmark, Hong Kong, Ireland, Italy, Sweden, and the UK. Additionally, you’ll find them in Watson’s Fortress, Superdrug, and Kruidvat stores in Hong Kong, Ireland, the UK, and the Netherlands.

Tom Malleschitz, Three UK’s chief digital officer, told Engadget the following in a statement:

We have been watching Xiaomi’s success from afar and are impressed with the huge range of connected devices that they currently offer. This partnership provides us with another leading brand in our smartphone range and also opens the door for innovative new connected products that we can provide to Three customers in the future. So watch this space!

This deal also covers “certain preferential arrangements” for smartphones in Denmark, Ireland, and Sweden, but those haven’t been detailed yet.

Source | Via