Vine was the perfect platform to compliment Twitter. Users could film micro clips within 6 seconds that would loop over and over. And the resulting content is nothing short of Amazing. Many internet personalities gained popularity on the platform, and the six-second limit resulted in some really creative videos.
Twitter re-strategized Vine by increasing its 6 second time limit to the same number of characters that are in a Tweet: so 140 seconds. This changed the platform and perhaps chased some die-hard users of the platform away.
Following the announcement that Twitter was going to cut 8% of its workforce, the company announced its discontinuation of the micro-vlogging platform.
In recent months, Twitter has been focusing its resources into Periscope, the blogging platforms live-stream sub-platform.
However, Twitter says it isnt making any changes to Vine just yet. The site and app will remain in commission for the time being. But given Twitters new plans: in the coming months, well be discontinuing the mobile app, and youll be able to access and download your Vines, it appears that Twitter will notify users some time well ahead of the shutdown, giving them a chance to download all their creations.
Source | Via