Business

Motorola pulls a switcheroo on Apple loyalists in its latest campaign

In its latest campaign, Motorola hosts a focus group with a bunch of loyal iPhone customers. What the moderator did was ask them about the latest iPhone 7 announcement and what they thought of it. Some were clearly not impressed by the improvements made by Apple.

Then the focus changes to what the moderator calls an iPhone 7 prototype (which was actually a Moto Z). The participants are intrigued by the phone and its Moto Mods, even prompting some to incorporate how they would use these accessories in their daily lives. The Mods shown to the group were the snap-on battery pack, SoundBoost JBL speaker, and finally the Insta-share projector. I didnt expect to see that one guy said.