Business

LeEco Le 1s shatters records in India

Chinese company LeEco’s (formerly LeTV) Le 1s smartphone landed in India back in January this year, and went on sale (through flash sale model) the next month. Looks like the phone has received tremendous response in the country as latest reports say it has become Indias top selling smartphone online.

LeEco managed to sell more than 200,000 units of the Le 1s in the India within a month, which is said to be a new record. Till now there have been three flash sales of the device in the country, with the company receiving a total of 20,28,000 registrations for the handset – another record. And finally, the company also received a record-breaking total of 2,20,000 orders for the handset within the shortest time span of 31 seconds.

“We are deeply humbled by the response we have received from our Indian consumers which has helped us achieve this leading industry position in such a short span of time,” said Atul Jain, COO, Smart Electronics Devices, LeEco India. “LeEco is in the true sense a game changer purely because of its disruptive business model and a user-centric ecosystem providing consumers a chance to experience disruptive technology at its best.”

If you aren’t already aware, LeEco first entered the smartphone market less than a year ago in China. There too, the company impressed by selling nearly 3 million Le 1s units in over a couple of months.

Via