Analysts from CIRP delivered their Q1 report which says iPhone 8 and iPhone 8 Plus are the best-selling Apple smartphones in the first quarter of 2018. Of all devices, sold between January and March, 23% were iPhone 8, 21% were iPhone 8 Plus. At third comes the flagship iPhone X which took just 16% of the sales.
Josh Lowitz, CIRP co-founder, said that the $999 phone saw it share fall, compared with the holiday season in the US. This might lead to a quarterly drop of the average sales prices, but it still will be an yearly increase, therefore not hurting Apples bottom line.
Apple released a Product Red version of iPhone 8 and iPhone 8 Plus earlier this month. Unless a new iPhone X version is also delivered, the flagship’s share might shrink even further in Q2.
CIRP also noted that older devices are still bought across the United States – of all iPhones, nearly 20% were either an iPhone 7 or an iPhone 7 Plus, with 13% more being of the iPhone 6s duo.