Apple is trying to lower the cost of its upcoming devices, including the new iPhone, iPad, and MacBook. Sources reveal that Taiwanese supply chain companies are forced to counter the competition from Chinese rivals which offer the same service and product management model for a more affordable price.
“Assembled in China”
According to DigiTimes, Taiwan-based battery module maker Simplo Technology has switched from working for Apple to supplying electric bikes companies. New iPhones and other iDevices will have batteries from Desay Battery Technology and Sunwoda Electronic. The Taiwanese metal chassis maker Catcher Technology is also looking for new customers after losing Apple as a client. Cupertino decided to switch to Everwin Precision Technology, even if it means the Chinese maker is not so proficient in all procedures.
Predicted 2018 iPhones to be launched next month
Lowering the manufacturing costs are likely to bring an improved price tag of upcoming devices. Apple is preparing three iPhones for September and even if its highly unlikely that the iPhone X successor will go under $999, it might keep the same price and not actually go higher. We already saw a budget version of the iPad being announced earlier in 2018, and the report supports recent rumors of an upcoming budget MacBook Air.